Agenda

Creative Juices Will Be Flowing

MONDAY, SeptEMBER 15

Flights to SLC, Shuttle Arrivals

CLIFF LODGE FLOOR PLAN

1:00 p.m. REGISTRATION / CHECK-IN

TOP OF ESCALATORS, LOBBY LEVEL (L)

3:00 p.m. Welcome / Climb Higher Together

ROOM: TWIN PEAKS A & B, LEVEL 10
Sandi Lampshire, Marketing Director, Horrocks

3:10 p.m. Speed Dating Circle

ROOM: TWIN PEAKS A & B, LEVEL 10
Melanie Nelsen, Regional Marketing Lead, Horrocks

3:45 p.m. State of the Union - (DOWNLOAD PRESENTATION HERE - 15.8 MB)

ROOM: TWIN PEAKS A & B, LEVEL 10

Michael Converse, Chief Strategy Officer, Trilon Group

4:30 p.m. Scaling Your Marketing Team - Panel

ROOM: TWIN PEAKS A & B, LEVEL 10

Sandi Lampshire, Marketing Director, Horrocks
Lisa Greene, Chief Marketing Officer, DRMP
Kathy Nanowski, Vice President | Director of Marketing & Communications, Fuss & O’Neill
Moderator: Anna Derocher, Marketing Manager, Fehr Graham

5:30 p.m. Break

6:00 p.m. Patio Dinner & Social

ROOM: MAGPIE A & B, LOWER LEVEL (L1)

TUESDAY, September 16

CLIFF LODGE FLOOR PLAN

7:00 a.m. Breakfast

ROOM: TWIN PEAKS A & B, LEVEL 10

8:00 a.m. Making the Most of OpenAsset: Lessons Learned & Tips for Success - (DOWNLOAD PRESENTATION HERE - 12.9 MB)

ROOM: TWIN PEAKS A & B, LEVEL 10

Anna Derocher, Marketing Manager, Fehr Graham

9:00 a.m. Position to Win: Go/No-Go and Capture Planning Workshop

(DOWNLOAD PRESENTATION HERE - 16.3 MB)

(DOWNLOAD SALES OPPORTUNITY PLAN HERE - 84 kb)

ROOM: TWIN PEAKS A & B, LEVEL 10

Kathy Nanowski, Vice President | Director of Marketing & Communications, Fuss & O’Neill

10:00 a.m. Break

10:15 a.m. Managing a Team; Lessons in Positive Psychology

(DOWNLOAD PRESENTATION HERE - 7.3 MB)

ROOM: TWIN PEAKS A & B, LEVEL 10

Sandi Lampshire, Marketing Director, Horrocks

11:15 a.m. Visualization Showcase
(DOWNLOAD PRESENTATION HERE - 23.4 MB)

ROOM: TWIN PEAKS A & B, LEVEL 10

(All firms can submit to showcase their graphics best)
presented by John Niederhauser, Creative Director, Horrocks

1:00 p.m. Afternoon Roundtable Sessions

ROOM: TWIN PEAKS A & B, LEVEL 10

(one person hosts the table and groups rotate around the room)

How is your firm using AI? What policies, procedures, and applications do you have in place to manage AI?
Host: Melanie Nelsen, Regional Marketing Lead, Horrocks
How can you gain respect and form value-based relationships with technical staff?
Host: Nicole Drylie, Marketing Manager, DRMP
What’s new with pursuit collaboration and resource sharing across Trilon?
Host: Beth Flanagan, Director of Marketing, Alta
How are you leveraging communication tactics to drive awareness and how are you measuring success?
Host: Julia Lindstedt, DRMP
Ask the Technology Wizards! What questions do you still have about data management (VP, SharePoint, Power Bi, etc.)
Host: Tony Curtis or Emilie Turner